Retailer
Source: vector4stock / Freepik
A retailer is a dealer or, at special times, an individual whose core job is to sell items to the end consumer. They are the individuals who purchase in smaller quantities from the wholesalers and offer the items to a potential consumer. Now, let us see the functions of the retailers:
Source: rawpixel.com / Freepik
Functions of Retailers
● Offer a personalized experience.
● Allow for a two-way conversation.
● Simplify standardization and grading processes.
● Facilitate the movement and storage of physical objects.
● Consolidate items from diverse sources.